Audiences love content and so do we. We consider ourselves specialists in content strategy, content production and content marketing.
What exactly is content marketing?
“Content marketing a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.”
Content marketing has a clear purpose – to continually provide valuable information to audiences, which will ultimately result in purchase and brand loyalty.
Our clients come to us because they know it’s not enough to just create mediocre branded content, every single piece of content needs to be compelling! It needs to drive audiences to want to take an action, whether it be to share, discuss or click to find out more.
We start by listening to our clients needs. What it is they would like to achieve by partnering with a content agency. Once we know their goals we can get started on the content strategy, creative, production and distribution.
Do you have an idea for a content project but you need content production? Or perhaps you’ve got the content idea and production sorted, its the execution and distribution you need? Or maybe its an entire content strategy, production and distribution. We can do it all, but we’re happy to work with other agencies and suppliers too – we’re collaborators at heart!
Want to know more, talk ideas or send us a brief? Get in touch!